Raj wants better brand presence in LLM chat products — ChatGPT, Claude, Gemini — and in Google AI Overviews and AI Mode. The opening problem is familiar: a page can show up in a Google AI Overview, yet when someone asks a chatbot for a recommendation, a competitor is named instead.
He argues there is a different idea behind ranking on a Google results page and being cited inside a chat answer. Our SEO and AI SEO work starts from the same distinction: useful pages plus consistent entity information, not a claim that one dashboard will “rank you in ChatGPT.”
What he looks at inside Semrush
The walkthrough covers brand performance reports for AI platforms, citations, and the prompts or topics where competitors appear. He uses a sample query around a blog topic to show how AI answers can diverge from classic search results.
Treat the screenshots as a research method, not a ranking guarantee. AI Visibility scores change as the models and the index change. Use them to find pages that need clearer answers, better sourcing, or a tighter match to the question people actually ask.
Steps from the video
- Pick a commercial or informational topic you already rank for in Google.
- Check whether the same topic triggers a mention of your brand in ChatGPT or other assistants.
- In Semrush (or a similar tool), review AI citations, competing brands, and the pages those systems appear to lean on.
- Improve the pages that should be the source: clearer facts, first-hand detail, and consistent business information.
This video is sponsored by Semrush. If you use a link from the YouTube description, QueryLookup may earn a commission. Results in the video are Raj’s own observations, not a typical or guaranteed outcome.
How we would use this at QueryLookup
A visibility report is a starting point. The work is still on the site: service pages that answer real questions, a claimed Google Business Profile, and content you can stand behind. If you want that reviewed on your domain, request a free SEO audit or email info@querylookup.com.
FAQ
Does a Google first-page ranking mean ChatGPT will recommend you?
Not necessarily. That is the gap Raj spends the video on: Google rankings and LLM recommendations are related but not the same.
Which tool does he use?
Semrush’s AI Visibility and SEO toolkits, as shown in the sponsored walkthrough. You can use other research methods if you prefer.
How this fits with QueryLookup
If you want help applying this on a business site, see the related service page, browse more videos, or contact QueryLookup. QueryLookup (Querylookup Research) is a Bengaluru studio working on Google SEO, websites, AI automations, WhatsApp workflows, Facebook ads, and AI social videos. This write-up is an edited companion to the YouTube video, not a caption dump, and it does not replace watching the walkthrough when you need the exact clicks.
The source video runs 9:06 and was published on 2026-11-04. It is one of the recent long-form uploads from the Querylookup Research channel, not a YouTube Short. Use the article to decide whether the method is relevant to your site, then watch the segment you need. None of these posts promise rankings, traffic, or income. Tool names, prices, model availability, and promotional offers change. When a video is sponsored or uses an affiliate link, that is stated in the article. For how we handle claims and recommendations on this site, read the editorial policy and disclaimer.
Before you copy the workflow
Check that the product screens in the video still exist. AI tools, SEO platforms, and domain registrars redesign their dashboards often, and a beta feature can disappear. Prefer official documentation and your own billing or admin screens over any single screenshot. If the video involves connecting WordPress, an API key, or a business profile, use a revocable credential and keep client data out of third-party tools you have not vetted. If you are a local business, pair any AI or content experiment with the basics that still move the needle: a complete Google Business Profile, accurate contact details, and service pages that say who you help.
If you decide the idea is worth trying on a company site, start with one page or one workflow, measure it, and keep a human editor in the loop. That is the same standard we use when we take on SEO or automation work. Questions about a project can go to info@querylookup.com.